Orange wine-based RTD Tekeen debuted in its home state of Texas last year, and after a strong start, marketer Tekilazo Beverages is expecting further expansion in off-premise channels under a new partnership with Republic National Distributing Company (RNDC). Tekilazo president and CEO Christian Alvarez says Tekeen could reach 20,000 nine-liter cases in the Texas market…Details
Tekeen is Texas’ newest premium drink made with agave nectar, orange wine, and all natural flavors. They have 3 different flavors to choose from Passion Fruit Lime, Cucumber Lime and Grapefruit. You can mix them in cocktails, have over ice or even take shots. We have party’s over summer and I know this is one thing we…Details
TEKEEN is featured in the Malibu Chronicle!
Make sure to grab your copy today.
Host Cyrus Webb welcomes Christian Alvarez, founder and creator of Tekeen to #ConversationsLIVE to discuss the making of the premium cocktail drink and what’s next for the brand.
Find audio link here!
This week’s TDQ Q&A is with Christian Alvarez, the founder of the hottest cocktail to come out of Texas, TEKEEN. Christian spoke to us about the growing popularity of his drink, the challenges in bringing a new cocktail to the market and the best way to enjoy TEKEEN. Here is this week’s TDQ Q&A with Christian…Details
Three El Pasoans, Christian Alvarez and his siblings Tanya and Sergio, are making gains for their new bottled cocktail, TEKEEN.
Since launching TEKEEN in January of last year, the team of siblings has managed to get TEKEEN in stores in every major city in Texas.
Read full article here!